Charcolate: Packaging and Advertising

Charcolate is a brand that promotes healthier chocolate for a healthier you. By combining charcoal, fruit, and dark chocolate, the consumer can enjoy delicious chocolate and receive certain health benefits. When fuji apple is combined with dark chocolate and charcoal, the consumer can expect the benefit of having better digestion. Charcolate offers three types of products: chocolate bites, cocoa powder, and sweet chocolate liquor. On the packaging, each flavor is identified by its own unique pattern, with the featured fruit highlighted.